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Posts Tagged ‘British fashion designers’

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Edwardian ladies in lace. 

Society tottered through the last of the pre-War parties, waved tiny lace handkerchiefs, and carried elaborate parasols until the War came with its sweeping changes. 

Lucile, Lady Duff Gordon (1863-1935), British fashion designer.

World War I (1914-1918) brought about many changes in fashion, particularly for women. Long lacy gowns were replace by shorter skirts and jackets in sturdy fabrics. No more excessively large hats but instead close fitted hats with little to no embellishments. Women were now on the move and their clothes had to move with them.

With this Covid-19 pandemic,  we might see our own changes in fashion. Or will we? Truth be told, we really can’t get any more casual. Perhaps we will flip to the other side and want to dress up, but I doubt it. For starters, most people don’t even know how to do that anymore.

One added accessory will be masks. Perhaps more people will want to wear hats, as added protection. Also, gloves. Matching sets! I see a potential for additional pockets in clothing to make things like hand sanitizer quickly accessible. Otherwise, with the distraction of the virus and wanting to keep distant and stay safe, people, now more than ever, are going to want to be comfortable.

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770_480nMum’s sewing shop – which also doubled as the back room of our flat where she and my dad slept – was where all the mothers and sisters would come. They’d bring a magazine image, and she’d work with them to cut something that actually suited them. I loved the way she could pick up a piece of fabric with confidence and cut without a pattern; to this day, I drape on friends. I then have to work backward to adapt to the standard sample-size measurements for production, but it allows me to see what it’s going to look like on the end customer.

Osman Yousefzada – British fashion designer. (This quote is from an interview with Elle magazine, June 2017.)

 

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Osman Yousefzada Resort 2017. Lots of new things going on with sleeves this season and of course the bare shoulder is everywhere. I like the one sided approach,

After graduating with a fashion design degree from Central St Martins, Osman Yousefzada debuted his women’s line during London’s 2008 Fashion Week. He quickly became a favorite for his sculptural silhouettes and went on to win several prestigious fashion awards including the BFC Newgen sponsored by Topshop.

I love this story that Mr. Yousefzada shares. What a nice image and memory. Bringing magazine cuttings to local seamstresses was and perhaps still is a popular thing to do. I know my mother did it decades ago, I do it, and I have a friend who has clothing made that way as well.

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