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hqdefaultAnd the winner is … Grape Leather! That was my vote.

WWD announced the winner this morning. The Italian team behind the idea of reusing grape wine waste for leather will receive $320,000 from the H&M Foundation.

Leader of Grape Leather, Rossella Longobardo says: “Our first objectives will consist in switching from a pilot to an industrial scale production of our fabric and starting a green, cruelty-free revolution within the leather industry, finally solving its related issues and overexploitation.”
This is very exciting. I’m looking forward to the revolution!
Congratulations to Team Grape Leather and to all the winners.

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