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Posts Tagged ‘The Business of Fashion’

wethepeople

The fashion industry has always been a reflection of what America is all about … inclusion and diversity. It will continue to stand by these standards. I am personally horrified to see what is going on.

– Diane von Furstenberg, Belgium-American fashion designer.

This quote is from an article in The Business of Fashion by Imran Amed.

For Mr. Amed’s article many fashion industry professionals were asked to comment on Trump’s recent executive order to halt the current refugee program and (temporarily) ban travelers from seven Muslim countries from entering the United States. Ms. von Furstenberg and Steven Kolb, chief executive of CFDA were the only ones willing to make a comment. Others declined to say one word.

Isn’t that rather odd considering the outrage expressed around the country and around the world? CEOs from Apple, Facebook, Starbucks, and Nike just to name a few, are all unafraid to take a public stand against Trump’s actions.

Why so quiet on the fashion front? I surmise that (assuming most designers actually disagree with Trump) they might be afraid to alienate Trump supporters, many of whom could be their customers. Let’s not forget that Kellyanne Conway was sporting Gucci at the inauguration. Brands such as Isaac Mizrahi and Lori Goldstein sell on QVC, a magnet for middle-of-the country shoppers. Also, Trump’s daughter, Ivanka is an influential member of the fashion biz.

It could be that designers and corporate brands are nervous about offending all the wrong people (customers and Trumps). If they say nothing, they’re safe.

But SAFE is not fashionable right now. SPEAKING UP is what’s trending.

 

 

 

 

 

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… only a small fraction of American consumers are willing to pay premium prices for US-made apparel. The majority of consumers think of fast fashion, discount retailers, dollar stores and coupons when it comes to purchasing clothing. Country of origin is simply not top of mind.

– Edward Hertzman, publisher of  Sourcing Journal, an apparel and textiles supply chain trade journal.

This quote is taken from Mr. Hertzman’s Op-Ed – Made in America is More Hype than Reality published in The Business of Fashion.

Well, I am one consumer that is willing to pay more for American made fashions as well as other products. But my whole approach to shopping for fashion has shifted – I buy less, often it’s vintage, and I sometimes have my clothes made. I believe a lot of people are considering the origins of what they wear and buy, but perhaps not enough.

 

 

 

 

 

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