Consumers have changed their habits. They’re used to saving cash, and (that’s seen) as not a bad thing. We can only deal with so many possessions and the culture now is that it’s fashionable to be thrifty.
– Julie Palmer, business consultant at Begbies Traynor.
Interesting trend going into the important fall and back-to-school season. All year I’ve been reading article after article in Women’s Wear Daily about the Millennial (18-34) consumer spending habits veering toward food and electronics and leaving clothing on the shelf. Many have student loan debts and well as high housing costs plus since the
“Great Recession” consumers want a deal and are less likely to pay full price for anything, clothing in particular. Consider also the Millennial role models, high-tech types like Mark Zuckerberg. Need I say more?
But clothing can change your attitude, your life. Clothing is one great way to express yourself and make you feel individual. It saddens me if our younger folks don’t know the joys that can come from ones own wardrobe. It seems so slight and fanciful, but it is far more than that. Make friends with an interested young person and share that joy with them.
I agree, Theresa, it’s a disappointing trend but perhaps just by continuing to take an interest ourselves we can all be a quiet inspiration. Thanks for reading and the comment.